Bicycle City LLC is a licensee of the TRUSTe Web Privacy Seal Program. TRUSTe is an independent organization whose mission is to build user’s trust and confidence in the Internet by promoting the use of fair information practices. This privacy statement covers the Web site www.bicyclecity.com. Because this Web site wants to demonstrate its commitment to your privacy, it has agreed to disclose its information practices and have its privacy practices reviewed for compliance by TRUSTe.
If you have questions or concerns regarding this statement, you should first contact Bicycle City’s Director of Web Strategy and Advertising Systems, Shawn Mummert, at http://www.bicyclecity.com/forms/customer_service_request. If you do not receive acknowledgement of your inquiry or your inquiry has not been satisfactorily addressed, you should contact TRUSTe at http://www.truste.org/consumers/watchdog_complaint.php TRUSTe will then serve as a liaison with us to resolve your concerns.
Protecting the Privacy of Personal Information
We at Bicycle City LLC recognize the importance of protecting the privacy of certain information ("Information") collected about our Site Users (also referred to as "you" or "your"). This privacy statement discloses what information we gather, how we use it, and how to correct or change it. At Bicycle City LLC it is our intention to give you an understanding about how we collect your Information and the use we make of it in the course of our business.
This website implements security measures including use of firewalls, secured facilities where information is secure, limitation of access to personally identifiable information, use of security software, and use of encryption when information is transmitted. Additionally, we have chosen third-party vendors in part because of their commitment to security.
How does Bicycle City LLC collect Information?
We collect information by specifically requesting it from you. Generally this occurs when you register at a site, request or submit information or request a service. Usually, the Bicycle City sites use your information to operate the sites and to deliver services. Bicycle City sites also use your information to inform you about other products or services available from Bicycle City LLC and its affiliates.
Completing an Order
If you purchase products from our Merchandise page, you will be required to submit personal information such as your name, email address, mailing address and credit card information. We use this information to complete your order.
An IP address is a unique number that is automatically assigned to your computer whenever you're surfing the Internet so that your computer can be identified by the main computers, known as "Web servers," that "serve up" Web pages.
If you choose to use our referral service to tell a friend about our site, we will ask you for your name and email address and your friend’s name and email address. That information is collected to properly route email to the recipient, to identify the sender to recipient, and send confirmation notice to sender. We will automatically send your friend a one-time email inviting him or her to visit the site. Bicycle City LLC stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program.
Your friend may contact us at http://www.bicyclecity.com/forms/customer_service_request to request that we remove this information from our database.
If you use the Blog feature on this site, you should be aware that any personally identifiable information you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages. We are not responsible for the personally identifiable information you choose to submit in these forums.
Bicycle City LLC uses merchant services providers (i.e. credit card processing), merchandise fulfillment and web analytics vendors.
With whom does Bicycle City LLC share my Information?
Correcting or Updating Information
You can correct and/or update your Information by logging into your account at http://www.bicyclecity.com/user. Click the Edit tab to change your information. To permanently remove information or to change information, you may contact us through http://www.bicyclecity.com/forms/customer_service_request.
On our site we use several mechanisms to track user interactions, including log files, user logging through our content management system and cookies.
What happens when you link to a third party site?
You should be aware that when you are on Bicycle City LLC's and/or its affiliates' sites you could hyperlink or be directed to other sites that are beyond our control and/or outside our service. For example, if you "click" on a banner advertisement, it may transfer you off the BicycleCity.com site. Bicycle City LLC and its affiliates do not control such sites, and, therefore, are not responsible for their contents or the hyperlinks or advertising they choose to place on such sites. Bicycle City LLC 's and/or its affiliates' inclusion of hyperlinks to these sites do not imply any endorsement of the material on such sites or any association with their operators. Bicycle City LLC 's policy does not extend to anything that is inherent in the operation of the Internet, which is beyond Bicycle City LLC 's and its affiliates' control.
Please keep in mind that whenever you give out information online (for example, via message boards or chat) that information can be collected and used by people you don't know. While Bicycle City LLC and its affiliates strive to protect their Site Users’ information and privacy, we cannot guarantee the security of any information you disclose online, and you disclose such information at your own risk.
Is my Information secure from others using the Bicycle City LLC site?
The importance of security of all information associated with our Site Users is an important concern to us. We exercise care in providing secure transmission of your information from your computer to our servers. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect your information, Bicycle City LLC and its affiliates can't ensure or warrant the security of any information you transmit to us or from our online products or services, and you do so at your own risk.
If you would like to opt-out of having your Information used for secondary purposes (i.e. promotional communications and newsletters), click on the following: http://www.bicyclecity.com/forms/customer_service_request
YOUR ACCEPTANCE OF THESE TERMS
Changes in this Privacy Statement
We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.
Bicycle City LLC
39 ½ E. Main Street
Last Updated on February, 2010